Roadmaps

Plan, organize and manage your creative roadmap. · 14 articles

Customizing your roadmap columnsReorder, hide, and tailor the status columns on your Creative Roadmap so the board matches exactly how your team ships ads. What is the Creative Roadmap in ATIYO?An overview of the Creative Roadmap: the pipeline board where your team tracks every ad creative from idea to tested winner. How creative statuses work: planned to winnerA breakdown of each Creative Roadmap status and the exact moment to advance a creative from one stage to the next. Using the My Queue view to focus your workFilter the Creative Roadmap down to only the creatives assigned to you so you can focus on what's actually yours to move. Organizing work with multiple roadmapsHow to use multiple named roadmaps to keep separate products, brands, or campaigns organized without cluttering a single board. Tracking winners and capturing learningsMark your winners on the roadmap, record why they won, and turn those learnings into your next round of briefs. Filtering and searching your creative roadmapHow to use search and filters, including status, awareness level, ad type, and my-queue, to find exactly the creatives you need on the roadmap. Keyboard shortcuts for the roadmapUse keyboard navigation to move between cards, change statuses, and run bulk actions on the Creative Roadmap without reaching for the mouse. Renaming and managing roadmapsCreate multiple named roadmaps, rename them, and decide when to split a board so each creative pipeline stays clean and readable. Updating creatives in bulk on the roadmapHow to select multiple cards and apply bulk status changes on the roadmap to move whole batches of creatives at once. Assigning creatives and setting due datesHow to give every roadmap card a clear owner and deadline using assignees and due dates so work never falls through the cracks. Best practices for a healthy creative pipelinePractical habits for keeping creatives flowing from idea to winner: balanced columns, no bottlenecks, clear ownership, and a steady testing cadence. How to create a variation test from a roadmap creativeTurn one roadmap creative into a documented variation test, with its own hypothesis, asset, status, outcome, and next brief. How to attach a Vault asset to a roadmap creativeKeep the brief and the finished image or video together by attaching a Vault deliverable to its roadmap creative.
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